Welcome Jillian Michaels: Our New Chief Energy Officer!
06 September 2012We're proud to announce that health, fitness and nutrition expert Jillian Michaels has joined EBOOST as a company investor and has assumed the role of "Chief Energy Officer." Woo hoo! Jillian's getting BOOSTed! Known for her health conscious ways, it's no shock that Jillian refused to turn to traditional energy drinks filled with dodgy ingredients and less-than-desirable side effects. When she was introduced to EBOOST and learned about its natural energy boost and health support, she instantly incorporated the drink into her daily routine and felt compelled to get involved to help us build the brand. Here's what Jillian has to say about EBOOST:
EBOOST is redefining the energy drink industry with a responsible product that consumers can feel good about drinking. As a business woman, mother of two and athlete I was looking for something to help me boost my energy, performance and mental sharpness. EBOOST does all of these things naturally. I was thrilled when I discovered it and am excited to join the EBOOST team.Jillian is the latest of several health-conscious celebrity EBOOST investors. Others include New York Knick Amar'e Stoudemire, Miami Dolphin Anthony Fasano and Cincinnati Bengal Terence Newman. We're so excited to have Jillian onboard. Co-founder Josh Taekman says:
We were thrilled that someone as highly regarded in the health and fitness space as Jillian came to us excited to find out what she could do to get involved in EBOOST. We immediately created a role for her as Chief Energy Officer and look forward to having her lend her support as we grow the EBOOST brand.